Fruit World and Creekside Organics Merge to Deliver a Bountiful Citrus Season
For citrus enthusiasts, this is the most exciting time of the year as the season reaches its peak. Fruit World (BB #:187196) is capitalizing on the abundance of the season, offering a robust supply of premium, flavorful citrus fruits. This ensures retailers can create dynamic and visually appealing citrus displays in their stores, catering to the growing demand for high-quality produce.
Following a recent 50/50 merger with Creekside Organics (BB #:276546), Fruit World has significantly expanded its organic citrus portfolio. The enhanced selection now includes heirloom Navel oranges, Gold Nugget mandarins, kumquats, and transitional Blood and Cara Cara oranges. This expansion allows retailers to diversify their offerings and meet the increasing consumer preference for organic options.
In addition to organic varieties, retailers can stock conventional Gold Nugget mandarins, bald and stem-and-leaf Tango mandarins, and a full range of organic Tango mandarins, Minneolas, Blood oranges, lemons, and Mandarinquats. This comprehensive lineup empowers retailers to build a well-rounded citrus category that appeals to a broad spectrum of shoppers.
The merger of Creekside Organics and Fruit World not only combines their teams and operations but also reinforces their commitment to delivering exceptional service and added value to customers.
“Retailers can rely on our expanded offerings, seamless ordering process, and a dedicated team to support their citrus needs,” said Bianca Kaprielian, Co-CEO of Creekside Organics. “Additionally, we’re now able to provide even more to our customers, including our outstanding organic vegetable program and a wider selection of organic fruits.”
The demand for fresh, organic produce continues to surge, particularly among Millennials and Gen Z consumers who prioritize health, sustainability, and transparency in their food choices. Fruit World’s packaging prominently features its mission to support family farms and directs shoppers to Deliciously Different, a platform that highlights the company’s values-driven approach to farming and sustainability.
Moreover, Fruit World’s EFI-certified products add an extra layer of social responsibility and accountability, giving consumers confidence in the ethical practices behind their purchases.
Retailers are encouraged to make the most of this peak citrus season by showcasing a vibrant and diverse selection of fruits. By aligning with the preferences of today’s health-conscious consumers, retailers can create excitement in the produce aisle and drive sales during this fruitful time of year.
